Revival of culture and tourism market in Yiwu, China

The 17th China Yiwu Culture and Tourism Products Trade Fair will be held from March 31 to April 2 in Yiwu City, Jiangsu Province, China. The theme of the current fair is ENJOY NEW LIFE IN NEW JOURNEY. In recent years, the development of new information technology such as 5G, cloud computing, big data and artificial intelligence has brought new opportunities to the development of culture and tourism. Visitors will experience glasses-free 3D, AR and VR etc. technology in culture and tourism in the current fair and get new experiences. For example, the visitors will be able to get the experience of drinking coffee while sitting in the mountains in the pavilion itself.
People enjoy the aroma of coffee, feel the traditional culture in the skills of intangible cultural heritage and experience the excellence of creativity in cultural and creative products. In recent years, the city of Yiwu has taken a series of steps to revitalize the tourism market and increase consumers. Since January, Yiwu has issued 24 million yuan worth of coupons to encourage culture and tourism-related consumption, including hotels, sightseeing, restaurants and cinemas. It is said that in the coming times, Yiwu will increase the development of culture and tourism together, so that a new chapter of mixed development can be added.