Vega, a leading body and beauty care products company, has announced its first sports partnership with the Royal Challengers Bangalore (RCB) cricket team in the Women’s Premier League (WPL).
Under this, the Vega logo will be displayed as part of the RCB jersey on the pants of the players during all RCB matches.
The WPL began on March 4 with the opening match in Mumbai. RCB played their first match on March 5 against Delhi Capitals in Mumbai.
Iti Singhal, Chief Marketing Officer, Vega said, “Our partnership with RCB will enable us to promote our shared values of supporting women cricketers.
RCB Head Rajesh Menon said, “We are delighted to associate with Vega, a brand with a strong presence in WPL’s target market.
